Italian style is made to measure!


What’s more exclusive than a tailor-made garment or accessory with Italian taste and design? Some of the most important brands of the Italian fashion sector offer this opportunity. Here is excellence that is hard to refuse!
A trend: the made-to-measure that speaks primarily to the male world with a few exceptions for us women. In fact, it’s the suits for men that stand out, but shoes and belts can also be personalised, and even soft and precious pullovers for a more casual style.

James Franco for Gucci

Let’s begin this “personal” journey with Gucci and his Made To Measure. In addition to the choice of fabrics, finishes and details, you can decide the packaging of the garment! This service is available in Gucci flagship stores in Rome and Milan. Just make a private appointment by calling the boutique directly or by sending an email to
For those who prefer to play with accessories, Gucci offers Made To Order. The personald shoes for men come in a multitude of materials and colours, but there is also room for us women and our obsession: our handbags! Yes, that’s right. The Florentine brand offers us the opportunity to reinterpret three iconic models of the Gucci handbag: the New Bamboo, the New Jackie and the Stirrup. A wide palette of colours and exotic leathers like ostrich and crocodile to make your dream come true.

On the other hand, Ermenegildo Zegna focuses entirely on menswear. The cult garment is the suit with a choice of buttons and cufflinks. Thirty different varieties of fabric, available in five colours for each design and pin-stripe. It’s also possible to have a personal message or your name inserted on the selvedge. You can’t get more personalised than that.
But even the casual style can be transformed with the Zegna Premium Cashmere Collection. Precious knitwear for a perfect fit, with patches in nappa leather or suede and embroidery of your name on the inside label and your initials on the bottom edge of the cashmere sweater, to be combined perhaps with a pair of jeans or slacks.

For those looking for something less traditional, try Prada. Its tailor-made service is available in the stores of Milan, in Via Monte Napoleone and the Galleria Vittorio Emanuele, and Rome, in the flagship store on Via Condotti.

And how could you say no to a pair of hand-made shoes by Salvatore Ferragamo?

Then there’s Brioni, a historical brand of Italian production, offering a bespoke service in the stores of Via De Rondinelli in Florence or in Via Del Gesù in Milan. Sartorial elegance and quality since 1945.
In short, the list is long and there is plenty of choice. But don’t overdo it in the search for your own look. Just remember that less is more!

Silvia Marzucchi

See also

  • Milan - Baglioni Hotel CarltonBook
  • Venice - Baglioni Hotel LunaBook
  • Rome - Baglioni Hotel ReginaBook
  • Florence - Relais Santa Croce Book
  • Baglioni Hotel Cala del Porto Book
  • London - Baglioni HotelBook
  • Saint-Paul-de-Vence -
    Hotel Le Saint Paul Book
  • Aix-en-Provence - Villa Gallici Book